Let’s talk money! – consumer perception of prices
Consumer priorities may vary depending on individual preferences, needs and situations. However, according to the "Shopping preferences online" report conducted by SW Research for Allegro1, cost and product quality are the most important factors considered when shopping ...
Cheap, cheaper, cheapest, or how consumers look for savings
Saving requires a proper strategy. There are as many ways as there are consumers, although some are more popular than others. An SW Research report for Allegro shows that 77% of the respondents currently plan their budget more carefully, and 61% spend more time looking f...
Anything you need is now just a click away on Allegro.cz. Explore 130 million offers on the new shopping platform tailored to Czech consumers’ needs
“I am thrilled to invite Czech customers to experience allegro.cz - the new platform that was designed exclusively for them with commitment to provide seamless and secure online shopping. You can browse millions of offers, compare, and buy with utmost confidence” - comme...
New service for Allegro users in Czechia
Allegro has signed a contract with InPost to handle shipments ordered by users of the platform to the Czech Republic. The service will launch in September to eventually expand to other countries. Allegro will open its network to logistics partners with InPost responsible...
How consumer trends and preferences evolve among online shoppers
Online shopping is certainly convenient, enabling us to choose whatever we need at the moment anytime, anywhere. Small wonder then that we shop online for an average of 7.5 hours every month. Also, most people shop once a month (37%) and once a week (34%). According to a...
Allegro is honoured to participate in the #FamilyFriendlyCompany project
As part of the #FamilyFriendlyCompany project, the Ministry of Family and Social Policy is honouring companies with best practices that support employees in balancing work with family life. Allegro is the first tech company to be honoured with the participation in this p...
An all-in-one app? More than half of Poles could use an app aggregator
What makes us use a mobile app? More than 60%1 of the respondents downloaded the Allegro app because of its convenience offered by quick access to the platform. It is no wonder then that they enjoy the new features implemented as mini-apps, which give them even faster an...
Men’s clothes, cosmetic sets and electronics, or what Allegro customers usually choose for Father’s Day
With Father’s Day just around the corner, the Allegro search engine fills with more and more keywords that clearly show the search for gifts is already underway, e.g. “dad”, “father”, “father day” or “dad day”. The most popular products that customers add to their carts ...
Consumers made a purchase every half a second on average this year’s Smart! Week
This year’s Smart! Week closed with a record number of transactions! The most popular categories with shoppers were Supermarket, Electronics and Health & Beauty, which sold hundreds of thousands of products each.
Allegro maintains growth and improves margins in Poland during Q1, with its Allegro.cz marketplace now up and running in Czechia